OUR SERVICES

Sales

  • + Remote or in-person task force as Director of Sales and Marketing

    + Annual business plan creation and implementation

    + Annual budget creation and implementation

    + STR report analysis and action plan implementation

    + Quarterly business review with action plan

    + Pre-opening sales and marketing – pre-opening budget, year 1 budget, opening business plan

    + Sales segmentation audit & action plan implementation

    + Analysis of group and transient pricing strategies, booking systems, lead referral portals, insights and action items

    + Catering and events selling parameters audit and new framework

    + Sales contracts audit and standardization

    + Increased exposure in the Americas luxury travel market with key luxury travel agencies

    + Implementation and execution of recommended strategies and action plans

    + In-depth sales team training

  • Rates are based on a monthly retainer (with a 3 month minimum) or ad hoc for specific services needed.

Marketing

  • + Annual budget

    + Unique hotel programming to create an emotional connection with guests

    + Branding and brand direction

    + Google My Business setup and onboarding, monthly reporting, monitoring

    + Implementation and execution of recommended strategies and action plans

    + Public relations agency referrals

  • Rates are based on a monthly retainer or ad hoc for specific services needed.

Profitability & Financials

  • + Monthly profit & loss statement analysis and strategy implementation to drive increased profitability

    + Sales and marketing expense audit and action plan for increased profitability

    + Annual revenue and expense budget creation for sales and marketing

    + Cost reduction – identifying areas of unnecessary expenditure and implementing cost-saving measures without compromising guest experience

    + Revenue diversification – action plan to diversify revenue streams through incorporating ancillary services, packages, and partnerships

    + Financial performance monitoring – establishing key performance indicators (KPIs) and monitoring financial metrics to track performance and identify areas for improvement

  • Rates are based on a monthly retainer (with a 3 month minimum) or ad hoc for specific services needed.

We do the work for you. As an extension of your sales, marketing, and executive teams, we leverage our expertise to boost financial results. Our custom strategies are tailored from market insight data, hotel KPIs, and sales and profitability audits to drive significant bottom-line growth.